Luxury real estate.
Elevated service.
Exceptional results.
Concierge-level representation of El Paso's finest homes, estates, ranches, and premier communities — by a team trusted across Texas.
The Dream Team.
Led by founder Michael Hershenberg with luxury powerhouses Lauren Allen and Braxton Whittle, our El Paso Division is the dominant force in the region's luxury market — moving the most coveted homes, commanding the highest prices, and delivering results that set the standard.
El Paso, you haven't seen
real estate like this before.
Where you live
is who you become.
From historic Mission Hills to the modern enclaves above the Franklin Mountains, discover the neighborhoods that define luxury El Paso.
Marketing built for the
most demanding properties.
Every Hershenberg listing is treated as a brand launch — cinematic, intentional, and globally distributed.
Cinematic Photography & Video
Every listing receives editorial-quality stills, aerial drone capture, and a cinematic property film — produced in-house, not outsourced.
Global Luxury Distribution
Syndication across the Real Luxury network, Mansion Global, Wall Street Journal, and an active international buyer database.
AI-Powered Buyer Targeting
We deploy targeted digital campaigns across Google, Meta, and programmatic luxury inventory — measured weekly and optimized.
Off-Market & Whisper Listings
A discreet network of qualified buyers and a private collection of pre-market opportunities reserved for our clients.
Concierge Listing Strategy
From staging consult to closing-day handoff, we orchestrate the entire experience so sellers can step away — and buyers can step in.
Print & Brand Marketing
Custom property books, direct-mail campaigns to high-net-worth zip codes, and placement in regional luxury print.
Captivating listing videography
will deliver results.
Advisors who live
and breathe El Paso.
Michael Hershenberg
Michael leads The Hershenberg Group with two decades of experience guiding clients through luxury residential, commercial, farm and ranch, and development land transactions across Texas. He brings the discretion of a private advisor and the marketing reach of a national platform to every El Paso engagement.
Lauren Allen
Lauren pairs an editor's eye for design with sharp negotiation to represent the most discerning buyers and sellers in the Upper Valley, Westside, and downtown El Paso. Her clients return for the calm, considered way she shepherds the most important purchase of their lives.
Braxton Whittle
Braxton is the connective tissue between El Paso's next generation of luxury buyers and the homes they covet. A native El Pasoan with deep ties across Mission Hills, Cielo Vista, and Eastlake, his market fluency translates directly into stronger outcomes at the closing table.
The work speaks.
Our clients speak louder.
"From the first private tour to the final signature, the Hershenberg team made our move to El Paso feel choreographed. Every detail anticipated."
"They sold our home off-market for above asking in under two weeks. The marketing was something out of a magazine."
"Lauren understood exactly what we wanted before we did. The most considered, professional agent we have worked with in three states."
